THE HELEN BERMAN CORPORATION
Your Source for Advertising Sales Training and Growth

Building Skills, Strategies and Tactics
for Magazine Publishing, Media, Online and Event Sales

READ OUR NEWEST E-NEWS On HelenBerman.com, you will learn about Helen Berman and how she can help your company. You will also find a wealth of ORIGINAL SALES TIPS AND ARTICLES. Helen Berman has written scores of articles on sales and sales management for: Publishing Executive Magazine, Folio Magazine, Expo Magazine and many others. Our website has hours of reading materials, perfect for a quick touch-up before an important sales presentation. We also have great media links. Helen Berman Customized Ad and Media Sales Training is a powerful, results-oriented and interactive training experience. It's your best opportunity to solve your unique challenges, work toward your goals, and close your most elusive contracts and feel motivated to go out and sell, sell, sell. “Helen’s training program is critical to our organization not only because it gives us the technical expertise to sell in our space, but the practical skills in applying it.  She doesn’t just bring the ‘what’, but rather delivers the ‘how’ you need to get results.  We saw such a great return from her help in print advertising that we brought her back for online ad sales training.  I see my sales professions using daily the tools Helen gave them.  That’s what training all about!” Paul  Auchincloss. Vice President of Sales, Association for Financial Professionals Hire Helen Berman as a speaker for your next event or sales training meeting. Within hours, your salespeople will have the tools to perform as proactive, strategically minded, tactically brilliant, and creative marketing consultants. Helen can provide this training in a variety of formats: one-on-one mentoring, classroom training, audio/webinar conferencing or two-day intensive Beyond the Page, Beyond the Banner seminars. MagNet-Magazines Canada "Selling in a Roller-Coaster Market" “Our attendees, once again,  were thrilled to see your media sales presentations at Canada’s Magazine Convention.  Glowing reports from all!” Gwen Dunant Curriculum Coordinator, MagNet 2008 Toronto Canada   WISHING YOU SELLING SUCCESS! Helen Berman

You can purchase books/courses and archived webinars from our secure online bookstore. Helen Berman's two-volume, 960-page book set, Ad Sales: Winning Secrets of the Magazine Pros is the only complete text on advertising sales and has helped several thousand ad salespeople to begin and to advance their careers. Ad Sales: Winning Secrets of the Magazine Ad Pros comes in various formats. Each version has full table of contents so you can start from page one or just jump to favorite chapters to refresh your knowledge before a new client presentation. 2 Volume Hardback, or buy 1 volume Cd Text Version (sent by regualr mail) PDF Text Version (downloadby email) Upcoming Industry Events: Hope to see you there!  Ask me about Launch 2.0              ___________________ Want to attend a publishing event? Why not make it in Hawaii.       September 11, 2008 Hawaii Publishers Association Print Media Expo www.hawaiipublishersassociation.com