Monthly Archives: March 2021


STRATEGIES FOR SUCCESSFUL SALES NEGOTIATIONS

The most successful negotiators I know are made of steel, control their emotions and calculate their moves. They determine their sales negotiation goals, prepare carefully, look for false assumptions, rely on their intellect and stay focused.  They also balance short and long-term sales goals to preserve and deepen the buyer-seller relationship. Remember, your opponent has their own negotiation agenda and wants to walk away knowing they made the best deal.  They want to win! Before negotiating, take a deep breath and review your negotiation goals. Personally, I find it helpful to close my eyes and replay a victorious negotiation.  Then […]