My First Sale
MY FIRST SALE! The biggest sale of my life took years of probing, research, needs diagnosis, benefit analysis, and above all, countering objection after objection. But in the end, I closed the deal. I was 10 years old, and I got my first dog. And I learned to master the art of the sale. The wisdom I gained in winning over my parents, instead of wearing them down, is something I share with my sales trainees to this day. Here’s what I learned: Clarify your goal. Instead of […]
