About Helen Berman Sales Trainer
Your Sales Growth Journey Starts Here
Welcome to Helen Berman and the Helen Berman Sales Institute!
As a longtime sales trainer and consultant, I see what others miss, and I’ve seen it all.
I’ve seen beautiful sales materials gone to waste by inexperienced presenters. I have seen how overconfidence can scare off timid prospects, and how a lack of confidence can be steamrolled. And I have even seen salespeople who had no idea how fantastic their products and services really were for meeting client needs!
That’s why my mission is to teach salespeople not just how to sell better, but how to think better. With my help, they learn to interpret data, identify opportunities and create insights and solutions for their clients.
They will learn to fine-tune the sales message and guide them through the buying cycle.
I bring them to that “aha!” moment, when they find the better way to refine the sales story, present the data, or polish the probing technique. In the end, they become not just salespeople, but invaluable consultants to their clients.
“Helen is the smartest person I know, and she brings that intelligence to help salespeople to strategize and nail the big sales.” Donna Sanford, V.P. Ascend Media
OUR MISSION
Simply this: To help your company and salespeople achieve excellence.
All business categories. Count on experience in 120 market categories, both consumer and B2B.
All sizes of business. Customized, personal sales coaching available for sales teams of 5 or 500.
All executive levels. Whether problem-solving with seasoned sales and marketing VPs or coaching new sales hires, we speak your language and know how to get results.
All training styles. Face-to-face, online or by phone, we work with your schedule and needs. Seminars, webinars and in-house trainings are our specialties.
All learning approaches. We cover all the bases by uniquely combining individual coaching and diagnosis with group discussion, case studies, team exercises, role-play and presentations.
All aboard! More than 55,000 salespeople have already been “Bermanized,” gaining stronger skill sets and achieving more profitable results. Join us!